- Situation: bp treats education as an “architecture of knowledge” where physical and digital spaces continuously affect learning. Because the recipients of their educational offerings are highly diverse, the company faced the challenge of designing training and development processes that are fully accessible across all roles, organizational levels, cognitive styles, and information-processing mechanisms.
- Action: Within the international L&D Retail team, bp implemented elements based on neuroarchitecture to design multi-channel learning processes. They utilized a participatory approach, actively consulting and designing training programs “with” employees rather than just “for” them, backed by leadership collaboration. Additionally, they updated their brand-book font guidelines to use a more legible typeface to directly support individuals with dyslexia or visual impairments.
- Result: The initiative successfully fostered a learning culture grounded in mutual respect, psychological safety, and a sense of belonging. The participatory approach ensured the educational offering was genuine and attentive to every team member’s needs, while the updated visual language became alive and responsive to employee limitations.
- Transferability and Key Takeaways:
- A participatory design approach involving regular cross-level employee consultations ensures inclusion initiatives address genuine workplace needs.
- Utilizing a multi-channel learning model that accounts for diverse cognitive styles makes development processes accessible to all.
- Minor procedural and visual adjustments, such as improving font legibility in corporate guidelines, serve as highly effective steps toward inclusivity.